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Home > How They See Us > Archives > 2008 > July > 02 > Entry

World of Warcraft invades Paris

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Eleven million people can’t be wrong! It’s another gorgeous summer day in Paris, but inside the Porte de Versailles Exposition Center it is dark, cool, and a bit gloomy. This is where thousands and thousands of fans have gathered at the 2008 Blizzard Entertainment Worldwide Invitational to celebrate perhaps the greatest phenomenon of all time: World of Warcraft.

According to today’s London Times, fans from 50 countries, including thousands from across Europe, have gathered to buy trading cards, posters, statuettes and anything else World of Warcraft-related.

Created by the California game developer Blizzard Entertainment, the World of Warcraft allows players to adopt the persona of a hero and fight alongside thousands of others against an assortment of monsters and villains.

Launched three years ago, World of Warcraft is anticipating signing up its 11 millionth customer today. The game enjoys vast audiences not only in North America, but also in Asia and Europe.

For example, according to the Times article, Lisa Young, 26, from London, has traveled to Paris for the event, bringing with her an extraordinary costume based on the attire of her own in-game character. “With flowing robes and intricately modeled armor pieces, the outfit is stunning. It represents about three months of work. Like the many other costumes on display, it demonstrates creativity, skill and patience — driven and inspired by enthusiasts’ love for the fantasy world that they have embraced,” the article said.

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