DUBLIN--(BUSINESS WIRE)--Nov 8, 2019--

The pregnancy detection kits market is expected to register a CAGR of nearly 5.9% during the forecast period, 2019-2024.

As per the scope of this report, pregnancy test kits are medical devices that are used to diagnose the possibility of pregnancy in females. The device detects the amount of hCG (Human Chorionic Gonadotrophin), which increases in amount during the early stages of pregnancy in the body.

  • The factors driving the market growth include an increase in unplanned pregnancies, rise in disposable income, along with the changing lifestyles, and growing literacy rates.
  • The unplanned pregnancy rate in the United States is significantly higher than in any other developed country. According to a 2017 report from the Guttmacher Institute in the United States, it is estimated that 52% of unintended pregnancies result from couples not using any contraceptives, 43% result from inconsistent or incorrect contraceptive use, and only 5% result from contraceptive failure.
  • Almost 44% pregnancies in Europe and 38% in Asia are unplanned, leading to high demand for pregnancy detection kits. The rate of unplanned pregnancies have been increasing worldwide. Pregnancy detection kit is one of the primary and easy ways for women to check if they are pregnant or not. Thus, the demand for pregnancy detection kits is expected to increase in the future.
  • However, pregnancy detection kits are not accessible to women in low-income countries. Easy-to-use, highly accurate dip-strip tests can be purchased from manufacturers for less than ten cents.
  • In several countries pregnancy tests are sold to women at a 2000% markup or more, making them prohibitively expensive. Furthermore, in low-income countries, pregnancy test kits are not readily available and the lack of awareness along with a low literacy rate of women further restricts the sale of pregnancy kits in these countries.
  • Thus, factors, such as lack of awareness, lack of availability of pregnancy test kits, and high price of pregnancy kits, are likely to impede the growth of the market studied.

Key Market Trends

Blood test for HCG is Expected to Show Lucrative Growth in the Type of Test

The human chorionic gonadotropin (HCG) blood test is a quantitative test that measures the level of hCG hormone present in a sample of the blood; hCG is a hormone produced in the female body during pregnancy. During the course of pregnancy, the cells in the developing placenta produce hCG. The placenta in the sacs nourishes the egg after it is fertilized and attaches to the uterine wall. The hCG hormone is first detected in the female blood sample about 11 days after conception, and the level of hCG continues to double after 48 to 72 hours. Once they reach the peak- which occurs around 8 to 11 weeks after conception - the hCG levels decline and then remain stable for the rest of the pregnancy. This HCG test is performed to confirm the pregnancy, determine the age of the fetus, diagnose a potential miscarriage, and diagnose an abnormal pregnancy. Therefore, due to the growth of planned and unplanned pregnancies, HCG tests are recommended by doctors, which helps to drive the global market.

North America Dominates the Market and Expected to do Same in the Forecast Period

North America dominates the pregnancy detection kits market, due to the growing awareness regarding pregnancy detection kits and the growing expenditure on personal care products. Asia-Pacific is anticipated to grow tremendously during the forecast period, owing to numerous factors, such as a rise in disposable income in developing economies, well-established distribution channel, and growing awareness regarding pregnancy product through strong family planning activities conducted by government organizations.

Key Topics Covered:

1 INTRODUCTION

1.1 Study Deliverables

1.2 Study Assumptions

1.3 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

4.1 Market Overview

4.2 Market Drivers

4.2.1 Increase in Unplanned Pregnancies

4.2.2 Rise in Disposable Income

4.2.3 Changing Life Styles and Growing Women Literacy Rate

4.3 Market Restraints

4.3.1 High Price of Pregnancy Detection Kits

4.3.2 Lack of Availability and Awareness in Low Income Countries

4.4 Porter's Five Force Analysis

5 MARKET SEGMENTATION

5.1 Product Type

5.1.1 Home Pregnancy Tests (HPT)

5.1.1.1 Test Cassette Format

5.1.1.2 Test Strip Format

5.1.1.3 Test Midstream Format

5.1.2 Digital Devices

5.1.3 Other Product Types

5.2 Type of Test

5.2.1 Urine test for HCG

5.2.2 Blood test for HCG

5.2.3 Other Types of Test

5.3 Distribution Channel

5.3.1 Hospital Pharmacies

5.3.2 Independent Pharmacies and Drug Store

5.3.3 Online Pharmacies

5.3.4 Other Distribution Channels (Super markets/Retails Stores)

5.4 Geography

5.4.1 North America

5.4.1.1 United States

5.4.1.2 Canada

5.4.1.3 Mexico

5.4.2 Europe

5.4.2.1 Germany

5.4.2.2 United Kingdom

5.4.2.3 France

5.4.2.4 Italy

5.4.2.5 Spain

5.4.2.6 Rest of Europe

5.4.3 Asia-Pacific

5.4.3.1 China

5.4.3.2 Japan

5.4.3.3 India

5.4.3.4 Australia

5.4.3.5 South Korea

5.4.3.6 Rest of Asia-Pacific

5.4.4 Middle East & Africa

5.4.4.1 GCC

5.4.4.2 South Africa

5.4.4.3 Rest of Middle East & Africa

5.4.5 South America

5.4.5.1 Brazil

5.4.5.2 Argentina

5.4.5.3 Rest of South America

6 COMPETITIVE LANDSCAPE

6.1 Company Profiles

6.1.1 Abbott Laboratories

6.1.2 Cardinal Health

6.1.3 Church & Dwight

6.1.4 Germaine Laboratories

6.1.5 Kent Pharmaceuticals

6.1.6 Piramal Enterprises

6.1.7 Prestige Brands Holdings

6.1.8 Procter & Gamble Co.

6.1.9 Quidel Corporation

6.1.10 SPD Swiss Precision Diagnostics

7 MARKET OPPORTUNITIES AND FUTURE TRENDS

For more information about this report visit https://www.researchandmarkets.com/r/5769e0

Laura Wood, Senior Press Manager

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KEYWORD:

INDUSTRY KEYWORD: MEDICAL SUPPLIES HEALTH

SOURCE: Research and Markets

Copyright Business Wire 2019.

PUB: 11/08/2019 06:25 AM/DISC: 11/08/2019 06:25 AM

Copyright Business Wire 2019.